Nightly campaign graphics for the biggest show on British TV

VO5 was named official hair partner for the 2019 series of ITV's Love Island. Across the season we worked on the campaign, creating social assets and GIFs.

A partnership tied to a nightly show runs on turnaround. Assets were designed as a reusable kit — fixed type treatments, fixed crops, swappable content — so nightly posts could be produced at broadcast speed without losing the brand.

Built for a broadcast rhythm — VO5 × Love Island

The outcome 01Season-long campaign graphics across the 2019 series. 02Story-format social assets and animated GIFs produced to broadcast turnaround. 03One consistent visual system for a partnership between a hair brand and a national TV format.

Logo, print and digital collateral for the launch of Publicis Media's learning and development programme.

[](https://bymarcelleadrianna.com/work/publicis-media)