Brand Systems · Campaigns & Content
An independent fashion label, brought to life as a brand world.
Identity, campaign and lookbook for an emerging label.
Client
Les Supporté
Industry
Independent Fashion
Overview
A founder-led fashion label needing the visual confidence of a fifth-season brand from day one. Identity, lookbook and campaign photography were built together as a single brand world.
Scope
- Identity
- Lookbook
- Campaign photography
Approach
Day-one assets that look like year-three.
We built the identity, the lookbook and the launch campaign in a single integrated block — so the label arrived in the market with a fully-resolved visual world, not a soft launch.
Launch campaign — editorial stills.
Deliverables
- Identity system
- Launch lookbook
- Campaign photography
- Social asset library
Outcome
A launch that read as an established label from the first post — and gave the founder a visual foundation to keep building from.
More work
